Guide: Customer Relationship Management

Every organization requires a system to gather information and establish connections with different individuals and businesses. The services in this category enable you to collect details of potential and existing customers into a database and utilize that information to maintain a healthy relationship.

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Catalyit's Advice

Does your existing agency management system have capabilities for tracking prospects and clients?

 

What information would you like to capture about prospects and clients?

 

Do you want it to be company-focused or contact-focused?

 

Ease-of-use is essential, especially if producers will be capturing and updating information.

 

How flexible is the platform? For example, are you able to add additional custom fields?

Steve Anderson's Take

“Every agency needs a system and process for capturing customer contact information. As mentioned, your existing agency management system may have this functionality built in. If it does, you may not need a separate platform (an additional expense) to track contact information.”

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Steve Anderson

Catalyit Co-founder & CEO

The Players

Take a closer look at all your available options by visiting their profiles.

Automate365 by NowCerts

Automate365 by NowCerts is a CRM designed by actual insurance agents, bringing all the tools you need in one platform without having to “duct-tape” multiple systems together.

More Options

2023 State of Tech Report

Catalyit partnered with Big I state associations to survey 465 independent insurance agencies across the US and gather information about their tech stack and satisfaction.

24% Yes
Does your agency use a CRM system?
Most Used % Use Avg. Rating
AgencyZoom (Vertafore) 17% 4.3
Salesforce 14% 4.0
Agency Revolution 12% 4.3
InsuredMine 7% 4.1
Levitate 7% 3.8
Rocket Referrals 6% 3.7
Better Agency 3% 4.0
Constant Contact 3% 3.0
Bignition 2% 4.0
Dynamics 2% 4.0
Other 27% 3.7

Catalyit Resources

Keep yourself informed with the latest insights and product demos.

TechTips Articles

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Need 1:1 Help?

Your needs are unique, so we’ll work together to identify challenges and create a customized plan.

 

Our team of industry leaders can help you maximize your existing technology, discover and evaluate potential alternatives, and even assist with implementing new solutions in your agency.

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